In this episode of The Australian Business Podcast, Zara McGuffie sits down with guest James Bowman, of Inflection. Together they discuss marketing strategies that help cafes, restaurants, and pubs to increase their customers.
You will learn:
- The importance having of a strong digital reputation
- Social media strategies
- Best practices for content creation
- Paid advertising strategies, such as Google Ads and Facebook Ads
- Influencer marketing and collaborations