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XRO and Cochlear Ltd: 2 ASX shares to dig into

The Xero Ltd (ASX:XRO) share price has jumped 49.3% since the start of 2024. It's probably worth asking, 'is the XRO share price cheap?'
The Xero Ltd (ASX:XRO) share price has jumped 49.3% since the start of 2024. The Cochlear Ltd (ASX:COH) share price is tracking 8.4% off its 52-week lows.

XRO share price in focus

Xero founder Rod Drury started the company in 2006 in Wellington, New Zealand. He led the company until 2018 and remained on the board until 2023. Today, Xero helps millions of people and businesses manage their accounting and tax obligations across the globe.

The cloud-based accounting software developed by Xero is primarily for accountants and bookkeepers to better service their small business customers.

Through Xero, small business owners and their advisors have access to real-time financial data on any device. Xero provides its core cloud accounting software to customers in New Zealand, Australia, the UK and, over the last few years has been working hard to break into the US market.

COH shares

Cochlear, established in 1981 in Sydney, is a leading medical device company specializing in hearing solutions. The company designs, manufactures, and distributes three types of hearing implants tailored to various medical needs.

As a global leader in hearing technology, Cochlear has delivered over 750,000 implantable devices and employs more than 5,000 people across 50+ countries.

XRO share price valuation

As a growth company, one way to put a rough guesstimate on the XRO share price could be to compare its price-to-sales multiple over time. This can tell us how the company has historically been valued relative to its total revenue.

Currently, Xero Ltd shares have a price-sales ratio of 16.43x, compared to its 5-year average of 18.65x, meaning its shares are trading lower than their historical average. This could mean that the share price has fallen, or sales have increased, or both. In the case of XRO, revenue has been growing over the last 3 years. Of course, context is important – and this is just one valuation technique. Investment decisions can’t just be based on one metric, but this can be a rough starting point.

The COH share price currently trades at a price-sales ratio of 8.65x, which compares to its 5-year long-term average of 9.18x. So, COH shares are trading lower than their historical average. Don’t forget, a simple multiple like this should only be the start of your research. The Rask websites offer free online investing courses, created by analysts explaining things like Discounted Cash Flow (DCF) and Dividend Discount Models (DDM). They even include free valuation spreadsheets! It’s a good idea to use multiple valuation methods to value a share like Cochlear Ltd.

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