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Marketing Mistakes to Avoid in 2025

In this Australian Business Podcast episode, Jordan Kidis talks to Zara McGuffie about the basics of marketing a small business.

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About this episode

In this Australian Business Podcast episode, your hosts Jordan Kidis from Grey Space Advisory, and Zara McGuffie from Inflection, dive deep into the essential elements of a successful marketing strategy for 2025. They discuss everything from understanding your customer avatar to avoiding common marketing pitfalls and navigating the world of marketing agencies.

 

Topics covered today:

  1. The importance of defining your customers
  2. 3 common mistakes business owners make
  3. What is a marketing strategy, and why does it matter?
  4. The role of design and technology 
  5. Why marketing agencies are bad 
  6. Future trends in marketing

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