JBH and Brambles Ltd: 2 ASX shares to dig into

The JB Hi-Fi Ltd (ASX:JBH) share price has jumped 4.1% since the start of 2025. It's probably worth asking, 'is the JBH share price cheap?'
The JB Hi-Fi Ltd (ASX:JBH) share price has jumped 4.1% since the start of 2025. The Brambles Ltd (ASX:BXB) share price is tracking 49.1% off its 52-week lows.

JBH share price in focus

Established in 1974, JB Hi-Fi is one of Australia’s largest retailers of electronic and home entertainment products.

The company is broadly split into three business segments, namely JB Hi-Fi Australia, JB Hi-Fi New Zealand and The Good Guys, which sells a similar range of products and was acquired in 2016.

JB Hi-Fi operates through a cost-leadership strategy meaning it competes on price against its competitors. Many of its products are often discounted resulting in much better perceived value for its customers.

BXB shares

Brambles operates the world’s largest pool of reusable pallets, crates, and containers, providing essential support to global supply chains.

The company is best known for its CHEP brand, which operates across the Asia-Pacific, Americas, and Europe, Middle East, and Africa (EMEA) regions.

JBH & BXB share price valuation

As a growth company, one way to put a rough guesstimate on the JBH share price could be to compare its price-to-sales multiple over time. This can tell us how the company has historically been valued relative to its total revenue.

Currently, JB Hi-Fi Ltd shares have a price-sales ratio of 1.12x, compared to its 5-year average of 0.70x, meaning its shares are trading above their historical average. This could mean that the share price has increased, or that sales have declined, or both. In the case of JBH, revenue has been growing over the last 3 years. Of course, context is important – and this is just one valuation technique. Investment decisions can’t just be based on one metric, but this can be a rough starting point.

Since BXB is more of a ‘blue chip’ company, we could look at its dividend yield to determine its value. If we compare it to the historical dividend yield, we can get a sense of the stability of the company and its ability to pay out income. BXB is paying a trailing dividend yield of around 2.47%, which compares to its 5-year average of 2.66%. This is just one of many ways you could put a value on BXB shares. The Rask websites offer free online investing courses, created by analysts explaining valuation methods like Discounted Cash Flow (DCF) and Dividend Discount Models (DDM). They even include free valuation spreadsheets which can help you learn how to value a company like JBH or BXB.

Better investing starts here.

Want to level-up your analytical skills and investing insights but don’t know where to start? Join 50,000 Australian investors on our mailing list and we’ll send you our favourite podcasts, courses, resources and investment articles every Sunday morning. Grab a coffee and let Owen and the team bring you the best  insights.

5%+ in passive income

Owen Rask’s investing report available

With bond ETFs like ASX:IAF and the S&P 500 riding high, now could be one of the best times to start earning passive income from a portfolio of shares and ETFs.

In this free analyst report, our Chief Investment Officer, Owen Rask, names 10 ASX stocks and ETFs to watch.

Unsubscribe anytime. Read our TermsFinancial Services GuidePrivacy Policy. We’ll never sell your email address. Our company is Australian owned.

Skip to content